Geology topics

Brian D. Erickson

Publications and source records attributed to Brian D. Erickson.

4 recordsLinked to original sources

USGS2026

Beyond pro-vs-anti hatchery: A typology of fishing community perceptions of salmonid hatcheries in Oregon

Objectives: Pacific salmon and steelhead hatcheries are central to fisheries management along the West Coast of North America, yet they remain a source of persistent controversy. While often framed in binary terms of pro- or anti-hatchery, public perspectives are more nuanced. Methods: We conducted 18 in-depth interviews with members of Oregon’s non-tribal fishing communities, including recreational anglers, professional fishers, non-governmental organizations, hatchery workers, and policymakers, to explore perceptions of salmonid hatcheries. Results: We developed a typology of perceptions of salmonid hatcheries in Oregon, identifying five distinct belief-based types, which we label Advocates, Reformers, Balancers, Skeptics, and Restorers. These types differed in how they evaluated hatcheries’ social and ecological impacts, governance legitimacy, and management acceptability. While Advocates and Reformers emphasized hatcheries’ social, economic, cultural, and ecological benefits, Skeptics and Restorers prioritized minimizing ecological harm and questioned hatchery effectiveness. Balancers acknowledged both social benefits and ecological risks, supporting context-specific management. All groups articulated different meanings of the term “wild,” suggesting that different perspectives across typologies may exacerbate fundamental miscommunications. Conclusion: Our findings highlight the complexity of stakeholder views and the limitations of binary framings. We suggest that tailored communication and engagement strategies, informed by typologies, may foster more inclusive and productive dialogue in hatchery policy and management.

Oregon↗

USGS2026

Trust-building as a keystone activity in beaver-related restoration practice

North American beavers ( Castor canadensis ) are increasingly being used to achieve restoration goals, prompting practitioners to engage with private landowners in efforts to promote beaver coexistence. Through 23 semi-structured interviews with restoration practitioners in Oregon, USA, we explored how practitioners from government agencies, non-governmental organizations (NGOs), service organizations, and private businesses communicate with private landowners about nonlethal beaver management and habitat creation. Using abductive analysis, we identified trust-building as an essential element of restoration practice. Practitioners described 60 tactics for building trust, which we organized using the Shared Foundations model of trust and distrust and the adaptive management cycle to bridge theory with field-based experience. Practitioners also reported navigating tensions between tactics and adapting their approaches to individual landowners and contexts. We argue that trust-building is a craft that can be mastered, propose a potential progression from novice to master trust-builder, and highlight the need for greater attention to trust, relationships, and trust repair in environmental management. Our findings offer a theoretically grounded yet practitioner-informed framework for understanding and improving trust-building efforts in restoration practice.

Oregon↗

USGS2026

Synthesizing beaver coexistence messaging with the capability, opportunity, and motivation behavior model

In the western United States, conservation practitioners are increasingly working with private landowners to restore habitat for North American beavers ( Castor canadensis ) and to use nonlethal mitigation techniques when beavers damage crops and infrastructure. Effective communication is critical for promoting coexistence, yet on-the-ground conservation messaging seldom links to behavior change theories. We conducted 23 semistructured interviews with practitioners to examine the approaches they used to communicate with private landowners about beaver coexistence in Oregon (USA). Although we did not set out to interview practitioners about their messages targeting capability, opportunity, and motivation (elements of the COM-B model of behavior), we used the COM-B model to synthesize the primary dimensions of practitioners’ complex, real-world communication about human–wildlife coexistence. We found that practitioners used multiple communication channels to listen for and respond to landowners’ capability, opportunity, and motivation. They tailored messages to affirm and enhance knowledge and skills, identify and address site-specific and social contexts, and align beaver impacts with landowner goals. Our findings suggest the COM-B model can go beyond guiding audience analysis and behavioral intervention design to help practitioners tailor real-time communication with landowners about coexistence behavior. The model, based on our use of COM-B to analyze existing communication, could be used to provide practitioners with techniques for making sense of their existing communication efforts, for identifying gaps, and for dynamically tailoring their communication.

Oregon↗

USGS2024

Communication approaches and specialists that can improve fisheries management

This paper aims to expand fisheries managers' understanding of how the science of communication can facilitate effective fisheries management. We offer context-specific definitions of four communication approaches that are commonly performed by fisheries managers but poorly defined and can easily be confused or conflated. These are as follows: Outreach, Education, Social Marketing, and Engagement. Further, we explain key evidence-based principles that support each communication approach and offer practical examples of their application. Finally, we highlight different communication research fields that produce social science for communication practitioners to use in the context of fisheries management. These explanations support our claim that effective communication is required to meet the professional needs of fisheries managers and encompasses meeting the needs of their audiences.

Fisheries Magazine↗